Field Guide to Programmers

In my last post, I urged marketers to take a look at those often ignored browser stats. I backed up the call to action with information about conversion rates and average order sizes based on browser, screen resolution, and operation systems. My conclusions might inspire developers and designers to charge forward into the [...]

In the world of consumer E-Commerce, should marketers really care what browser or screen resolution customers are using? Isn’t the web about being open to all comers regardless of operating system?
I realize it’s hard not to go glassy-eyed when designers and web developers start spouting phrases like “aspect ratio” and “backwards compatibility,” but listen [...]

One of the great joys of running your own server is dealing with spam and spam-related issues. Among the ads for potent products and invites from lonely people, you might find bounceback messages that appear to originate from your own email address but are clearly not from you. This is called email spoofing [...]

Mitch Joel from Six Pixels of Separation provides a fine encapsulation of Avinash Kaushik’s presentation at InfoPresse Web Analytics Day. I’ve snipped the part that should inform your site design. Even if you’re not in the middle of a site redesign, the post is well worth the time to read. This is [...]

Just a quick nod to a great post over on Coding Horror about the importance of interaction design… I just couldn’t stop laughing about this quote from Alan Cooper.
The Ultimate Unit Test Failure:
But when it comes time to marshal the solution to the problems, we find ourselves slamming into this kind of Stay-Puft Marshmallow [...]